goFlow gives back : Pedal on the Pier 2015 Event Recap

The Pedal On The Pier 2015 event was a huge success. Benefiting the Harold Robinson foundation, the goal of the event was to raise money to fund Camp Ubuntu, which brings over 25 inner city schools on 3 day camp retreats, Camp Ubuntu Watts-a day camp in the heart of Watts and Parenting from the Heart, a unique parenting program. UBUNTU, an ancient African word and philosophy, translates to: I am, because we are. The incredible success of Pedal on the Pier 2015 is in large part because of YOU!! So, UBUNTU! We are, because of you!!!



An outdoor physical philanthropy event with 100 + stationary bikes on the iconic Santa Monica Pier, overlooking the Pacific Ocean. 400 + riders cycle for 5 hours/100 miles with some of the city’s top cycling instructors, while 1,000 family and friends cheer them on. We have great DJ’s, musical and special guests, dancing, vendors and lots of great food and drink. POTP is a high energy, fundraising event which benefits the HAROLD ROBINSON FOUNDATION. HRF is a 501(c)(3) working to improve the lives of our city’s impoverished children by providing them with a camp retreat where they participate in diverse recreational programs that are designed to strengthen confidence, independence, build character and develop leadership skills.


The Harold Robinson Foundation was established based on the principle that each and every child, deserves opportunities, no matter where they stand on the socioeconomic ladder.HRF, provides the funding and resources to send Los Angeles’s less fortunate children to camp, in a safe and nurturing environment, far away from the stress that most of them face on a daily basis.

HRF strives to create a sense of purpose and accomplishment in each individual, while working towards building communities through communication and support for schools and families.The mission has grown from the simple hope of allowing youths to experience camp for a weekend to investing in their futures, their families, their schools and their communities.

The Pedal On The Pier event raised $822,566 dollars and the donations are still coming in. goFlow team leader Sorelle Cohen participated in the event. She had such an incredible time and can’t wait to get more involved for the next event. In the mean time, lets keep sending kids to summer camp!

#WESPINKIDSWIN #goFlow #spreadthestoke #summercamp




To learn more about the Pedal On The Pier event click HERE

In the know with goFlow

Last week goFlow sponsored the fourth annual Stand-Up For clean Water event in Malibu at Paradise Cove. All the proceeds from the event were donated to Los Angeles Waterkeeper’s programs. Hosted by, Robert F. Kennedy Jr. & Cheryl Hines and Sam George, the event was a huge success! With Live Music by Jonny Kaplan & the Lazy Stars, LA River Bend, Alicia Murphy & Zamour. Even our very own Roni Eshel, participated in the fun race and did great! gf5 We also wanted to announce the WINNER of the SoloShot +goFlow giveaway at the #SUP4CleanWater event! Drumbroll please…. The winner of a SoloShot Robot Camera is goFlow user Amy Paffrath! Amy entered with this picture (which we loved, of course): gf6 In addition to sponsoring events, goFlow has been focusing on building it’s college ambassador program, and we are very pleased with the progress! At University of Southern California (USC), sophomore Sorelle Cohen is leading the goFlow ambassador program with admirable enthusiasm. Cohen helped coordinate the USC-goFlow launch party — hosting over 300 guests at the USC Snowboard Team house. USC Concerts Committee hosted their annual concert. Springfest USC, put together one of the largest concerts USC has ever seen. goFlow, along with a charitable jewelry company called Bead Relief, sponsored the event. Artists included: 2 Chainz, GTA, Portugal the Man, BORNS, Isaiah Rashad, Audiopush, Holy Child, and Walla. Audio Push rapper, Oktane, was rocking a goFlow t-shirt at the event.

Sorelle Cohen with preforming artists and Bead Relief Foundners John Gornick, Greg and Trevor Elias..
Sorelle Cohen with preforming artists and Springfest guests.

If you think a 300-person college party, and sponsoring one of the largest concerts in USC history is a solid start (we certainly do), then you’re surly going to be excited about the upcoming parties and events Cohen is plotting. To check out Cohen’s full Springfest photo album on Facebook, click here! If you want to get involved with the goFlow College Ambassador program, send an email to [email protected]

Stand -Up for Clean Water Paddleboard Race + goFlow GIVEAWAY

This Saturday, April 18, goFlow is sponsoring Los Angeles Waterkeeper’s 4th Annual Paddleboard Race in Malibu, California. Join us in one of the most epic paddleboard spots in the world “Paradise Cove” for an afternoon full of paddleboard races, live music, coconut water, delicious food, and awesome prizes.

Speaking of awesome prizes, we’ve teamed up with our friends at SoloShot to give away a free robot camera to the best photo of the day!

soloshot2 (1)

To win a free SoloShot from goFlow:

1) Download the goFlow app

2) Upload your best SUP shot from the day

3) Hashtag it with #Sup4CleanWater + #goFlow and then share to Facebook!

We’ll choose the best photo, and the winner will receive a SoloShot Robot Camera!

Sounds exciting? Great! See you this Saturday!

Event Details:

  • Hosted by Robert F. Kennedy Jr. & Cheryl Hines and Sam George
  • Paddleboard Races 10am – 2pm
  • Beach Party 1pm – 4pm


All proceeds from Stand-Up For Clean Water will go towards Los Angeles Waterkeeper’s programs to protect and restore LA County’s waterways and ocean.

Race Schedule:

10am – Open Race (with $500 cash prizes)
12pm – Fun Race
1pm – Kids Race
1:30pm – Relay Race

Registration information

Click HERE to check out the event pictures!

Ian Walsh’s Menehune Mayhem

On Saturday, April 4, Ian Walsh is hosting the 12th annual Menehune Mayhem at Ho’ Okipa Beach Park.

Menehune Mayhem is a surf contest that embraces the community of Maui and the scholastic achievements of its participants.

Ian Walsh, an advocate for introducing and instilling a passion for surfing in Hawaii’s youth, created Menehune Mayhem with the support of Fox as a way of giving back to the children and teens of Maui. The one-day free event for kids 17 years & under, showcases what the surf culture and sport have to offer on Maui.​ This year will mark the12th annual of Ian Walsh’s Menehune Mayhem.

“When I first started this event 11 years ago it started as something for the kids to look forward to and give them something to do at the beach because there was a lapse in surf events on Maui at that time.”

Last year over 150 young competitors participated in 10 divisions. We expect a great turnout this year too..and it’s not too late to enter!

To sweeten the deal even more, goFlow has teamed up with SoloShot for a giveaway!

1) Download the goFlow app
2) Upload your best Menehune Mayhem photo to goFlow
3) Share you post on Facebook with the hashtags #MenehuneMayhem and #goFlow

Judges Roni Eshel (founder of goFlow) and Ian Walsh will choose a winning photo, and that winner will receive a SoloShot Robot Camera!


Event Details:

The event begins with a beach check in for all competitors at 7:00AM on the day of the event. 12 divisions categorized by age take the stage and compete to showcase their talent on the water.  Additional awards will be given at the end of the event including SIX Surfing Academic Awards based upon GPA and seven Memorial Awards, in honor of: Andy Irons, Eric Diaz, Justin Roberson, Steve Cooney, Tristan “Turtle” Brennan, Tommy Ko’omoa, and Sion Milosky. All competitors are eligible to win these honorable memorial awards.  Congratulations to Otis Buckingham, his artwork was selected for Menehune Mayhem 2015 and will be featured on all event posters and T-shirts!

Click HERE for the Entry Form for Menehune Mayhem

goFlow & Menehune Mayhem contest Terms & Conditions

goFlow on Powder Mountain: Make Winter Count

Make Winter Count! — Download goFlow, the coolest app for action sports + share your best photo of Powder Mountain.

The end of winter is always a bittersweet time for the goFlow team. After all, we started as a surfing app, so naturally we’re excited for summers at the beach. But after adding new sports to the goFlow app, we fell in love with snow sports all over again.

We aren’t quite ready to hang up the snowboards or skis. There’s still plenty of backcountry to explore. Fresh powder to conquer.

So we’ve partnered with Powder Mountain to help you make the most of winter! We are giving away a Season Pass to Powder Mountain so you can shred through the last 4 weeks of winter with us!

The grand prize will go to the single best photo uploaded to goFlow (chosen by our judges). Runners up prizes will be given out to each week’s winner at the end of the season.

Here is how you can enter:

  1. Download the goFlow mobile app
  2. Upload your best winter photo
  3. Use hashtags #makewintercount #goflow #powmow
  4. Share your post on Facebook

Each week, we’ll choose our favorite photo and you’ll be entered to win the grand prize: a 2015-2016 Season Pass plus lots of fun PowMow and goFlow schwag!

To sweeten the deal, the best photo submitted will also be printed in The Inertia Mountain!

Take your best shot and upload it to goFlow! Use hashtags #makewintercount #goflow #powmow + share it to Facebook!

 Our Judges include legendary big wave surfer, Ian Walsh, and pro skier Langely McNeal!


  • Powder Mountain Season 2015-2016 Season Pass
  • PowMow Schwag
  • GoFlow Schwag
  • Best photo printed in The Inertia Mountain.

Grand Prize: 2015-2016 Season Pass to Powder Mountain (and Schwag)

Runners up: PowMow Schwag, GoFlow Schwag



Click HERE to install the goFlow mobile app!